Built for Industrial,
Grounded in SEO That Works

A Specialist Agency for B2B Industrial

Manufacturers, distributors, industrial services, and equipment companies are the work we go deepest on. Industrial SEO is its own discipline: different keyword patterns, different buyer behavior, different technical constraints, different content expectations. Our methodology was built around those realities from day one.

We also take broader B2B work for companies that fit. Software, professional services, and wholesale. The brand is built around industrial because industrial is where we produce the most outsized results. Everything else gets served quietly underneath.

Four Pillars. One Team.
One Engagement

We do not split SEO into disconnected services or separate retainers. Every piece is run by the same team that understands how industrial buyers find and evaluate suppliers.

Technical SEO

Crawl, index, and render. We fix the foundation so search engines can see everything you sell: parts catalogs, spec tables, product variants, and the technical pages that make up most of an industrial site.

Content for engineers

Spec sheets, comparison content, and problem-to-solution writing built for how engineers and procurement actually search. Written with enough technical depth that a buyer can verify the claims.

Product & category architecture

Information architecture and internal linking built around how industrial buyers actually narrow down a list of suppliers. Faceted filters, spec-driven taxonomies, and internal links that match real buying behavior.

Authority & link building

Trade-publication placements, industry directory work, and backlinks earned from inside your industry. The kind of authority Google trusts because it comes from the publications and associations your buyers already read.

See all services

Four Things That Drive Every Engagement We Take

01 / Principle

Industrial is the specialty

Our methodology and our public marketing are built around industrial. We do broader B2B work too, but the brand exists because industrial is where we go deepest. Manufacturers, distributors, industrial services, and equipment get the work that wins.

02 / Principle

Focused on RFQs

If a #3 ranking on a high-intent term is bringing you inbound inquiries, that is a win. If ranking #1 for a vanity term does not, it is a waste. Rankings are a leading indicator, pipeline is the scoreboard.

03 / Principle

We play the long game

SEO compounds. The foundation we lay in month one is what your rankings and RFQs still ride on years later. Nothing is optimized for a short-term spike at the expense of long-term compounding.

04 / Principle

Not every SEO problem is one we can solve

Sometimes the bottleneck is product, or pricing, or the sales team, not the website. If you are not a fit, we will say so, usually within the first call.

Client Testimonials

“

I have worked with Jeremy and his company since 2018 and I can not say enough good things about how he operates as a business owner. His team works with us and for us to capitalize on the many different ways social media and SEO can produce more sales for my company.

John R.

“

The LATT SEO team has been terrific to work with. We hired them for their SEO expertise and we have had measurable success over the last few years with hard work and focus in both SEO and various digital marketing efforts. Where many agencies fail is in the execution, but that is not the case with this team.

Kathy S.

“

Jeremy is an SEO subject matter expert who delivered a quick and comprehensive analysis that surpassed our expectations. We hope we get an opportunity to work with him in the future.

Chris B.

“

Excellent job. Very knowledgeable. Diagnosed the problem quickly and provided a very comprehensive plan for getting my site back to the top of Google.

Brad W.

“

My consultation with Jeremy was above and beyond. I appreciated his genuine enthusiasm for my project and tactical advice.

Allison M.

“

Total pro. Very efficient. Hire him.

Brian K.

Jeremy Litwicki, Founder

About Our Founder

I have been doing some form of digital marketing since the early 2000s, and running SEO engagements as a consultant and agency operator since 2016. The LATT SEO rebrand in 2024 was about narrowing the focus to the one vertical the work kept producing the most outsized results in: industrial B2B.

The methodology we run today is the result of years spent building engagements for B2B companies where the buyer is technical, the sales cycle is long, and the competition treats search as an afterthought. The four pillars, technical, content, authority, and AI search, are what survived from that work, tightened and systematized for industrial and B2B buyers.

Before founding the agency, I worked across affiliate marketing, performance content, and paid acquisition at scale. That background shaped how we measure results: in dollars and inquiries, not positions and impressions.

LinkedIn →

Ready to talk SEO?

Tell us about your setup and what's not working. We will reply with an honest read on fit, whether we can move the needle or not.

Built for Industrial,Grounded in SEO That Works